GM VPP EVENT MATERIALS

Agency: MRM Detroit

Project Overview: 

The Vehicle Purchase Programs are GM's way of showing appreciation for the doers of the world. Taking part in events is one of the main ways we reached our audiences.

My Role: 

I worked with my team to ideate and create various event materials, tailoring each element to the attendees.

ACHILLES BOSTON MARATHON

Achilles strives to transform the lives of people with disabilities through athletic programs and social connection. I created these materials for their annual Boston Marathon.

Sticker

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T-Shirt Packaging

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DISNEY ACHILLES MARATHON SLIDESHOW

I animated and complied image assets for this slideshow to motivate athletes before the Disney Marathon.

MILITARY BARETT JACKSON 
PULL UP BANNER

I created these two 3x6 foot banners for the Barett Jackson auto auction, spreading awareness of GM's military program.

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COLLEGE APPRECIATION
PULL UP BANNER

This double sided banner was displayed at a college fair event.

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FIRST RESPONDER
EVENT MATERIALS

This double sided banner was displayed at a college fair event.

Desk Panels

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Vehicle Arch

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THE TEAM

Creative Director: Corey Krause

Senior Art Director: Margeaux Phillips

Copywriter: Nicole Cox