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GM gaming and Esports

Agency: Jack Morton Detroit

Project Overview: 

From a placement of the Hummer EV in Call of Duty to Women in Gaming panels, General Motors has done great partnership work in the gaming and esports industry. This interactive PDF was created for internal teams to learn and continue to explore marketing opportunities in this space.  

My Role: 

I created the look and feel for GM's esports division, made graphics, sourced imagery, and designed the layout and navigation system of the PDF.

THE TEAM

Creative Director: Rebecca Frick

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